By Lisa Brunette
When I launched www.catintheflock.com back in 2014, my intent was to use it to promote my debut mystery novel of the same name. Cat in the Flock was a super success, enough to warrant two followup books, and over the next three years, I posted plenty of updates chronicling the public readings, book launches, and other events around the Dreamslippers Series, including a lot of support for my fellow mystery authors in the form of book reviews, interviews, and sneak peeks at their latest work.
But from the very beginning, a second interest of mine inserted itself, and eventually, it overtook the original intent of this blog. Thus the pivot from author blog to lifestyle blog. I guess my years as a lifestyle editor would never let me go, and the role finally grabbed permanent hold!
It's been a fun couple of years writing the 'Lifestyle with Teeth' version of Cat in the Flock. But now it's time to spin it off into its own space.
Brunette Gardens houses the lifestyle content from this site now, with more to come. What began as occasion posts on garden, home, and well-being has grown into a full-blown preoccupation. And my husband, Anthony, has joined me as a contributor, along with a gang of gregarious guest authors. We look forward to sharing tips and tales from our homestead habitat, and more!
Now that I've nearly completed the delicate surgery to migrate the lifestyle content from this blog over to www.brunettegardens.com, I know how confusing change can be, so I've prepared for you this handy FAQ!
What happens to Cat in the Flock?
The website www.catintheflock.com will still exist, but it will return to its original intent as a website providing information about the Dreamslippers Series. Blog posts will likely be very infrequent.
Will I still get your newsletters?
Yes, if you're already signed up for our newsletters, you will continue to get them, but they will come from Brunette Gardens, and they will be solely focused on lifestyle content, without any poetry or mystery fiction posts. I've streamlined the content as well for a threefold focus on garden, home, and well-being. That means that travel was sacrificed in the process; these days we don't travel much ourselves, and we realized that neither do our readers. We also feel very conflicted about promoting air travel especially because of its tremendous carbon footprint. So travel had to go, along with a guest blogger dedicated to that topic and a couple of affiliate partners. It was a tough decision, but we think it's best.
Will this transition hurt at all?
Well, Mercury is currently retrograde... so no promises... BUT, we've done everything we can to make this changeover as seamless as possible for our followers. One thing we've lost is Disqus as our comment service provider. They've altered their terms of service, and we frankly cannot afford their fees. But I'm very sorry to say this means that if you commented on Cat in the Flock in the past few years via Disqus, your comments did not make it over in the blog migration. My apologies!
Why, Lisa? Just... WHY?
I realized in my quest to economically "repurpose" an existing website as a lifestyle blog, I created yet another branding issue. This seems to be the bane of my existence (and is a clear indication that I am no marketing expert), but Cat in the Flock already had a branding issue as a debut novel because everyone thought it was pet noir. (It's not. The main character's name is Cathedral, and she goes by 'Cat' instead). Cat in the Flock... Lifestyle with Teeth also confused people, who thought we were a blog about cats. (If Chaco had his way...)
Were you ever really a Brunette?
If you've only been around in the past few years, you know me as the silver-haired vixen I am today. But for most of my life, I was a literal Brunette.
For me, Brunette Gardens marks a commitment to the mission and core values of this enterprise. It's an exciting step, and I'm honored that you're willing to take it with me.